Monthly care — the work that happens after launch

MONTHLY CARE

The work that happens after launch

A website is not finished the day it launches. Here is what we do every month, and how far that work can realistically take you — with nothing left out.

Separate from the build. If you do not subscribe, the website is still yours and keeps running, and there is no penalty if you stop.

Four kinds of work, every month

Rather than hide it all behind the word “maintenance”, here is the work as it actually happens.

Publishing — newsroom and mailing

A website stays alive only if articles keep arriving. We do that for you.

Gather public sources
We work from the original material published by government and public bodies
Draft
Three to five paragraphs explaining what your clients need to act on
Your approval
You read it on screen and press Approve — only then does it publish
Publish and send
Posted to the newsroom on a regular schedule; mailings go out twice a month, every other week

We never republish press articles

Working from openly licensed public material means no copyright exposure, and nothing stops if a news outlet shuts down.

Nothing publishes without approval

AI drafts, a person checks. In professional fields an error becomes a liability question, so this step never gets skipped.

Twice a month is the right pace

The month's four posts go out in two mailings. Weekly sending drives unsubscribes and spam folders; urgent items, such as a change in the law, still go out the same day.

Search — Naver and Google

Nobody can guarantee a ranking. What we can do is show you the work and the numbers every month.

Search engine registration
Registered with Naver Search Advisor and Google Search Console, with indexing errors tracked
Local search
Naver Place and Google Business Profile kept accurate
Keyword upkeep
We track and adjust the “area + service” combinations that actually get typed
Technical checks
Speed, mobile, structured data and broken links, checked monthly
Monthly report
Impressions, clicks, incoming search terms and rank movement, on a single page

What we will not promise

“First page guaranteed” and “rank N for keyword X” are promises nobody can keep, so we do not make them.

Domain, hosting and security

Invisible work — but if it stops, the whole website disappears.

Domain
Expiry monitoring and DNS. Sites vanishing because a domain lapsed is a genuinely common accident
Hosting
Bandwidth included. It replaces the monthly fee you pay a template provider today
Security
Nothing executes on the server, so the routes that template sites keep getting breached through simply do not exist. HTTPS renews automatically
Backups and incidents
Every change is kept, so the site can be rolled back to any earlier state

Everything is in your name from day one

The domain and accounts are created under your organisation and Barohaus joins only as an administrator. Nothing is handed over later, because it was never ours.

Chat channel — KakaoTalk

The channel for visitors who find a phone call or an email too much of a step.

Channel and verification
We create the KakaoTalk channel and take it through business verification
Greeting and auto-reply
Opening hours, common questions and an away message, written and loaded in advance
Site connection
Linked from the hero button and the sticky button at the bottom on mobile

Setup is a one-off 200,000 KRW

There is no monthly fee. Kakao does not charge for the channel, and your own staff answer the messages.

Skip it if you cannot answer

A chat channel nobody replies on is worse than no channel at all.

Plans and monthly fees

The same prices as on the home page. Here you can see in one table what each plan does and does not include.

Included	Basic100,000 KRW / mo	The one most clients choosePro160,000 KRW / mo	Master220,000 KRW / mo
Domain, hosting and HTTPS	✓	✓	✓
Regular backups and outage response	✓	✓	✓
Copy edits	2 / mo	8 / mo	Unlimited
New articles	1 / mo	4 / mo	4 / mo
Naver and Google search upkeep	—	✓	✓
Local search and Place listing	—	✓	✓
Monthly report	—	✓	✓
Newsletters sent on your behalf	—	—	2 / month
Visitor statistics and traffic analysis	—	—	✓

Terms

300,000 KRW setup

Waived when the website was built by us.

First month free

Try it for a month, then decide whether to continue.

Cancel any time

No penalty. The website keeps running exactly as it is.

Honestly — there is a ceiling on visitors

We answer the question you will certainly ask in six months before you sign, not after. Only so many people search for a local service each month.

The local ceiling is low

Across one part of Seoul, every variation of “labour attorney in …” adds up to 390 searches a month. Taking first place for the two biggest of them still only reaches about 110 a month.

The real market is elsewhere

In the same profession, searches around “workplace harassment” run to 16,520 a month — 42 times the local terms. One article that answers a real question beats a dozen location pages.

So this is the target we set

Year one aims at 20% of the local ceiling, then the focus shifts to topic searches. It usually takes eight to twelve months, and after that visitor numbers stop rising.

Figures pulled directly from Naver's search advertising keyword tool (August 2026). They differ by profession and district, so before any contract we look up the numbers for your own practice and tell you what they are.

Which is why we do not sell “more visitors”

Promising growth becomes a problem for both of us the moment the ceiling arrives. These three are what we actually sell.

Holding the position

Competitors publish too, and search engines change their criteria. Stop, and you slide.

Improving conversion

Two visitors in a hundred getting in touch instead of five. Same traffic, two and a half times the enquiries.

Opening the next hill

Once local search is capped, topic search is a far larger hill to climb.

How is this different from a 30,000 KRW website?

We get asked often enough that it is worth answering here.

A 30,000 KRW website is the price of renting a container. That is what template services are, and the results look much alike — one notice from several years ago, empty categories, and credentials trapped inside an image where no search engine can read a word of them. What we charge for is not the container; it is the work a person does every month.

If you did it yourself

Writing four articles takes eight to twelve hours a month. Price your own time and the answer appears.

Compared with paid search

Naver's paid listings cost money on every click and vanish the day you stop. Published articles stay.

Basic is not a new cost

It replaces the monthly fee you already pay a template provider, and it brings domain, hosting, security, backups and incident response with it.

A salesperson who never sleeps

Never rests, never calls in sick, never resigns. What it cannot do is close the deal.

24 hours a day, 8,760 a year

A human salesperson works about 2,080 hours a year. Your website stands in the search results at 3am and through the holidays — more than four times as long.

It only meets people who came looking

This is not cold calling. These are people who searched and arrived on their own. They already need what you do, which changes the conversation from the first sentence.

About 137 KRW an hour

Basic at 100,000 KRW a month, divided across 8,760 hours a year, is roughly 137 KRW per hour — a little over 3,300 KRW a day.

It still will not sign the contract for you. It only brings people to the door.

Thinking about monthly care?

Send us the site you have now and we will tell you what to do first. The consultation is free.

Get in touch